Factors influencing the internationalization process in the Spanish franchise system

  1. Baena Graciá, Verónica
  2. Cerviño Fernández, Julio
Actes:
36th EIBA Annual Conference: IB’S Role in Building a Better and Stronger Global Economy

Editorial: University of Porto, School of Economics.

Any de publicació: 2010

Congrés: 36th EIBA Annual Conference: IB’S Role in Building a Better and Stronger Global Economy, Porto, Portugal - December 9th-11th, 2010

Tipus: Aportació congrés