Insights on International Franchising: Entry Mode Decision

  1. Baena, V.
Revue:
Latin American Business Review

ISSN: 1097-8526 1528-6932

Année de publication: 2013

Volumen: 14

Número: 1

Pages: 1-27

Type: Article

DOI: 10.1080/10978526.2013.780453 GOOGLE SCHOLAR