International Franchising Decision-Making: A Model for Country Choice

  1. Baena, V.
  2. Cerviño, J.
Revue:
Latin American Business Review

ISSN: 1097-8526 1528-6932

Année de publication: 2014

Volumen: 15

Número: 1

Pages: 13-43

Type: Article

DOI: 10.1080/10978526.2014.871214 GOOGLE SCHOLAR