Publicaciones en colaboración con investigadores/as de Universidad de Málaga (13)

2024

  1. Building and communicating territorial brand values: The case of Destination British Columbia

    GeoJournal, Vol. 89, Núm. 4

  2. Erratum to “Strategic management of the Malaga brand through open innovation: Tourists and residents’ perception” [J. Open Innov.: Technol. Mark. Complex. 8(1) (2022) 28] (Journal of Open Innovation: Technology, Market, and Complexity (2022) 8(1), (S219985312201037X), (10.3390/joitmc8010028))

    Journal of Open Innovation: Technology, Market, and Complexity

2023

  1. Análisis de las marcas publicitarias como identificadores de distopía: presencia de marca en black mirror

    SERIARTE, Núm. 4, pp. 113-135

  2. Cultivar el pensamiento crítico para eludir la manipulación de información

    ¿Hacia un nuevo telón de acero?: 30 años de geopolítica en la posguerra fría. (Tirant Lo Blanch), pp. 359-376

  3. Managing Digital Presence in Wineries Practicing Heroic Agriculture: The Cases of Ribeira Sacra and Lanzarote (Spain)

    Agronomy, Vol. 13, Núm. 3

2022

  1. Strategic Management of the Malaga Brand through Open Innovation: Tourists and Residents’ Perception

    Journal of Open Innovation: Technology, Market, and Complexity, Vol. 8, Núm. 1

2021

  1. Transmission of place branding values through experiential events: Wine bc case study

    Sustainability (Switzerland), Vol. 13, Núm. 6

2020

  1. Active listening in the management of crisis communication: Case study of the 2017 terrorist attack in Barcelona

    Comunicación y sociedad = Communication & Society, Vol. 33, Núm. 4, pp. 61-74

  2. Effects of social media on enotourism. Two cases study: Okanagan Valley (Canada) and Somontano (Spain)

    Sustainability (Switzerland), Vol. 12, Núm. 17

  3. Release of the fourth season of money heist: Analysis of its social audience on twitter during lockdown in Spain

    Information (Switzerland), Vol. 11, Núm. 12, pp. 1-15

  4. Social-media analysis for disaster prevention: Forest fire in artenara and valleseco, Canary Islands

    Journal of Open Innovation: Technology, Market, and Complexity, Vol. 6, Núm. 4, pp. 1-18

2019

  1. La comunicación corporativa en Facebook de las marcas españolas de moda Zara y Mango

    Prisma Social: revista de investigación social, Núm. 24, pp. 233-254

2018

  1. Customer orientation of service employees in family businesses in the hotel sector

    Revista de Estudios Empresariales. Segunda época, Núm. 2, pp. 73-85