Elena de los Reyes
Cruz Ruiz
Publicaciones en las que colabora con Elena de los Reyes Cruz Ruiz (5)
2024
-
Building and communicating territorial brand values: The case of Destination British Columbia
GeoJournal, Vol. 89, Núm. 4
-
Erratum to “Strategic management of the Malaga brand through open innovation: Tourists and residents’ perception” [J. Open Innov.: Technol. Mark. Complex. 8(1) (2022) 28] (Journal of Open Innovation: Technology, Market, and Complexity (2022) 8(1), (S219985312201037X), (10.3390/joitmc8010028))
Journal of Open Innovation: Technology, Market, and Complexity
2023
2022
-
Strategic Management of the Malaga Brand through Open Innovation: Tourists and Residents’ Perception
Journal of Open Innovation: Technology, Market, and Complexity, Vol. 8, Núm. 1
2021
-
Transmission of place branding values through experiential events: Wine bc case study
Sustainability (Switzerland), Vol. 13, Núm. 6