Golf players as a customer segmentthe influence of handicap level and residency in customersatisfaction and expenditure
- 1 Faculty of Sport Sciences, Universidad Europea de Madrid
- Ferran Calabuig Moreno
- Alberto Vidal Vilaplana
- David Parra Camacho
Publisher: Servicio de Publicaciones = Servei de Publicacions ; Universidad de Valencia = Universitat de València
ISBN: 978-84-9133-590-0
Year of publication: 2023
Congress: Congreso Iberoamericano de Economía del Deporte (13. 2023. Valencia)
Type: Conference paper