DEPARTMENT: Comunicación

FACULTY: Facultad de Ciencias Económicas, Empresariales y de la Comunicación

Email: silvia.carrasco@universidadeuropea.es

Personal web: https://ornitorrinco.eu/silvia-carrasco/

Media and communications scholar with extensive industry experience across television and digital platforms in nine countries on three continents. Research and consulting expertise centers on media adaptation strategies in response to technological disruption, convergence processes, and development of high-performance audiovisual teams, complemented by advanced audience analysis methodologies. Professional background encompasses roles as reporter, presenter, foreign correspondent, news director and documentary filmmaker for major networks in the United States (CBS Telenoticias and Telemundo), Chile (TVN and 13TV), Ecuador (Ecuavisa), Colombia (Caracol), Spain (TVE, Odisea channel) and China (www.pearvideo.com), providing comprehensive insight into global media ecosystems and practices. Academic credentials include: > PhD in Media Studies, Goldsmiths, University of London > MSc in Global Media, London School of Economics and Political Science (LSE) > MA in Communications, Fudan University, Shanghai > BA in Journalism, Universidad de Chile Research interests focus on media transformation, digital convergence, and the evolving relationship between technology, journalism, and audience engagement in a global context.