Héroes, ídolos y Jóvenes influencersIndustrias Culturales y modelos de identidad en TikTok
- M. Pilar Lacasa Díaz 1
- Noelia Carbonell Bernal 2
- Silvia Duran Bonavila
- Paloma Contreras Pulido
- 1 Universidad de Alcalá / Universidad Internacional de la Rioja
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2
Universidad Internacional de La Rioja
info
- Vicenta Gisbert Caudeli (coord.)
- Clotilde Lechuga Jiménez (coord.)
- Maria del Carmen González Rivero (coord.)
ISSN: 2695-9933
Año de publicación: 2022
Volumen: 11
Número: 2
Páginas: 3
Tipo: Artículo
Otras publicaciones en: TECHNO REVIEW: International Technology, Science and Society Review / Revista Internacional de Tecnología, Ciencia y Sociedad
Resumen
Este estudio explica cómo la plataforma TikTok puede contribuir a desarrollar diferentes modelos de identidad entre los adolescentes fans, mediados por las industrias culturales. Los modelos teóricos adoptados son los que se centran en la cultura popular (Fiske, 1989) y, más recientemente, en el estudio TikTok (Abidin, 2021). La metodología combina big y small. Se inspira en las técnicas de análisis de contenido. Los resultados muestran diferentes dimensiones desde las que las industrias culturales construyen la identidad de héroes, ídolos o influencers. Las conclusiones se fijan en los retos planteados a la investigación mediante el estudio de esta red social.
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