Communication Factors to Increase Awareness and Sales in the Hotel Industry Versus Search Platforms

  1. González-Padilla, P.
  2. Lacárcel, F.J.S.
Book Series:
Tourism, Hospitality and Event Management

ISSN: 2510-5000,  2510-4993

Year of publication: 2023

Volume: Part F275

Pages: 135-152

Type: Book chapter

DOI: 10.1007/978-3-031-31682-1_7 GOOGLE SCHOLAR
Data source: Scopus